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Hallmark Channel

In nearly 90 million homes, Hallmark Channel is part of the only media company with a foundation built on the 100 year legacy of the Hallmark brand. Hallmark Channel’s programming shares the heart of the moment to spark emotional connections with viewers. From original series like Cedar Cove to original movies and Countdown to Christmas, Hallmark Channel is the nation’s leading network in providing quality family programming delivering The Heart of TV.  http://hallmarkchannel.com/

Available Markets

  • Bangor, ME
  • Binghamton, NY
  • Buffalo, NY
  • Cincinnati, OH
  • Columbia, SC
  • Corpus Christi, TX
  • El Paso, TX
  • Greensboro, NC
  • Greenville/New Bern/Washington, NC
  • Laredo, TX
  • Lexington, KY
  • Louisville, KY
  • Myrtle Beach/Florence, SC
  • Presque Isle, ME
  • Wilmington, NC
  • Yuma, Az/El Centro, CA

Featured Programs

Cedar Cove

Hallmark Original Movies

Home & Family

Frasier

Golden Girls

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Demographics

The Index is a measurement of a consumer's likelihood to watch the cable network. An index of 100 is on par with the national average. Anything above 100 is above average and anything below 100 is below average, and the Index is always comparing the target percentage to the base.
  • Men 63
  • Women 135
  • People 18-34 40
  • Men 18-34 20
  • Women 18-34 61
  • People 35-54 92
  • Men 35-54 56
  • Women 34-54 127
  • People 55+ 164
  • Men 55+ 115
  • Women 55+ 206
  • Professional / Managerial 75
  • College 75
  • College Plus 73
  • African-Americans 113
  • Hispanics 46
  • HHI <$50K 118
  • HHI $50K-74,999 106
  • HHI $75K-99,999K 91
  • HHI $100-199K 74
  • HHI >$200K 58
  • Households with kids 71
  • Households without kids 120
  • Own Home 111
  • Rent Home 74

MRI Doublebase 2013